Captured in the new Gucci Beloved campaign alongside Harry Styles and James Corden, the Gucci Jackie 1961, whose silhouette and story spans eras. Reinterpreted by Alessandro Michele, the bag is defined by a non-binary attitude, versatile size and flexible styling possibilities. Watch the full video on.gucci.com/GucciBeloved. | Gucci

Gucci presents Summer Stories, a new campaign that captures the spirit of exploration and escape featuring a ready-to-wear lineup full of vibrant stripes, florals, and vintage-inspired adaptations of the signature GG motif. Discover more on.gucci.com/_SummerCollection Art Direction: Kevin Tekinel & Charles Levai Director and photographer: Harley Weir Music: The Strokes “I'll Try Anything Once ("You Only Live Once" demo)” © The Strokes Band Music Courtesy of Warner Chappell Music Italiana S.r.l.

A special preview of the new Gucci Guilty fragrance campaign, check back on Gucci’s Instagram September 2 to see the campaign video. | Gucci