Gamut Selects iSpot for Always-On Measurement of Premium Local OTT
Gamut Selects iSpot for Always-On Measurement of Premium Local OTT
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We are thrilled to announce that iSpot has acquired Tunity to enhance the iSpot currency solution and product suite with advanced Out of Home (OOH) measurement capabilities. As roughly 10% of TV viewing occurs out of home, the integration of Tunity analytics into iSpot’s cross-platform measurement stack will unlock a complete view of TV advertising reach and performance across linear, streaming and OOH environments for marketers. Learn more about the impact of our combined forces: https://ispot.
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We are thrilled to announce that iSpot has acquired Tunity to enha…
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About iSpot
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