The new boss of Puma has said the German sportswear maker must “course-correct” after a third profit warning this year sent ...

Puma's balancing act is one shared by all retailers in the U.S., where memories of record inventory pile-ups in 2022 in the ...

Puma faces a dilemma in the United States: after rushing shipments from Asia to beat incoming tariffs, the German sportswear ...

Tyrese Haliburton signed with PUMA Basketball in October 2024, effectively becoming the face of their new campaign. It wasn’t ...

Second quarter earnings season is in full swing, and the results have been largely positive so far, with more positive ...

A crisp white sneaker works with just about every summer fit, and PF Flyers’ classic high-top proves it. With its retro ...

“Puma is facing an existential identity crisis in terms of relevance in a sporting goods industry that is more competitive, ...

Puma is confronting significant challenges in the U.S. market, including discounting stock to clear inventory, planning price ...

While the New York Mets surely still have their sights set on adding another bullpen piece in the wake of trading for Gregory ...

It is also a player in track and field and some sports not traditionally known for footwear sponsorships, like auto racing. Over the last few years, Puma has reentered basketball and distance running ...

Puma shares plummeted after the sportswear brand projected an annual sales decline and a loss for 2025. Disappointing ...

Shares in German sportswear multinational Puma have dropped by almost 20% after it cut its sales forecast and warned of a ...