Meet the 2026 Jeep Wrangler Willys 392—your new “budget” option for Wranglers with the V-8. Just keep in mind, “budget” is relative, because this Hemi-powered Wrangler still starts at $71,990. Despite ...

Late last year, Jeep CEO Bob Broderdorf said that the brand didn’t want to “hold engines hostage” by paywalling them behind expensive packages. And when he said “engines,” he meant fun engines—V8s, in ...

Jeep is debuting a quirky ad that features a Big Mouth Billy Bass being obliged on his request to "take me to the river," before meeting a gruesome fate. The company is not airing the commercial ...

Forbes contributors publish independent expert analyses and insights. I’m the founder of the No. 1 automotive site for women. When Jeep introduced the Recon, its newest and possibly most innovative ...

The Jeep Wrangler Sport S is reportedly priced $1,350 lower than last year, while several options have become more accessible. Jeep Wrangler sales rose 11% in 2025; Ford Bronco narrowed the sales gap.

Jeep and Chrysler will stop making their plug-in hybrid models as Stellantis NV turns its focus to other hybrid powertrains, the automaker confirmed Friday. "With customer demand shifting, Stellantis ...

Jeep's corporate owners have changed so often that it's a wonder it has maintained a strong identity as a purveyor of go-anywhere 4x4s and pickups. Even in eras when automotive badge engineering often ...

Jeep recently launched an advertising campaign leveraging artificial intelligence-generated imagery. The marketing tactic stands to save companies time and money. Experts compared ethical concerns ...

Jeep officially announced the Recon, a fully electric off-road vehicle, will go on sale in 2026. The Recon, Jeep claims, is the first all-electric trail-rated SUV. The Recon will cost $65,000, plus a ...

Jeep's new all-electric SUV will start at $65,000, the American SUV brand announced Tuesday. The 2026 Jeep Recon has been years in the making, as the idea of an EV inspired by the brand's iconic ...

Jeep is celebrating 85 years of its iconic brand in 2026 by releasing 12 new Jeep Wrangler special edition models over the next year, one per month, starting with the Hemi V8-powered 2026 Jeep ...

Following the resurrection of the Wrangler 392 Final Edition, it seems that Jeep has been given the go-ahead to run wild with the 6.4-liter Hemi engine. It was only just a few days ago that Fox ...