Inspired by Gauff's dad's chosen sport of basketball, Gauff's custom sneaker remains the first-of-its-kind in the tennis market.

In an August 2024 interview with Essence.com, Coco Gauff discussed her bond with New Balance during the debut of her second signature shoe and said: "I’ve been with the team since I was 14 years ...

Earlier on Instagram, Gauff encountered a fan who shared a reel showcasing her New Balance shoes. The fan excitedly said, “I just got Coco’s shoes in. So here’s Coco’s shoes she played in ...

Luckily, American superstar Coco Gauff always shines the brightest on the biggest stages. And it's not just because of her vibrant yellow New Balance kit. While most American tennis fans were ...

Coco Gauff is definitely dressed for success with her New Balance outfit at the Australian Open. Jelena Dokic, the former player who does Australian TV tennis commentary, called it "one of the ...

I'm sorry, guys," Coco Gauff said. On a more serious note, the World No. 3 spoke about the process of how kits end up being used, admitting that she does give her ideas and then the New Balance ...

Coco Gauff dazzled fans on ... myself with my on court interview today... Gauff assured everyone that her Marvel-inspired outfit, designed by New Balance, was as comfortable as it looked.

yeah that’s pretty much the only thing behind those shoes. Coco Gauff said The 20-year-old said she and her sponsor New Balance often try to do things that haven’t been done in tennis before.

Coco Gauff's white-and-neon-yellow ... Australian Open: Scores | Schedule | Draws Following Gauff's 6-4, 6-2 third-round win over Leylah Fernandez, former World No.4-turned-pundit Dokic dubbed Gauff's ...

Coco Gauff said the New Balance shoes she is wearing at 2025 Australian Open are inspired by basketball (Images via Screengrab/X) World No.3 Coco Gauff is into the Australian Open quarterfinals after ...