This guide has set out some important considerations for companies and brands around structuring and resourcing a social media team. It offers practical advice and insights from the ...

The ideal team structure will be shaped by many factors, including: Developing an operating model to define the structure of a social media team and the resources and responsibilities required is ...

The roles and responsibilities that make up a company’s social media team will vary based on the organisation’s goals, the team’s purpose and how it has been structured. In ...

In today’s rapidly changing social media landscape it is crucial to stay up to date with the latest trends and platform features. A culture of continuous learning and development will equip ...

From quick-fire reaction videos to jokes, memes and explainers, short video has proven its ability to engage and communicate ...