Why brands are rethinking TikTok’s casual style for more polished social strategy
A growing number of brands, including Tower 28 and Milani Cosmetics, are rolling out polished video series on social media to cut through the sea of "brain rot" and near-identical UGC content.
A.D.H.D. Videos on TikTok Are Often Misleading, New Study Finds
Even people who have been diagnosed don’t always spot inaccuracies or generalizations about the condition in the social media ...
Scientific American17h
ADHD Misinformation Is Common on TikTok. Here’s How to Spot It
With limited access to mental health care, people looking for answers about ADHD are turning to TikTok, where information is frequently misleading or inaccurate ...
The Root19h
In a now-viral TikTok video, Jessica McDonald tells white people to get off the sidelines
McDonald, who mentioned in the comments of her post that she has two biracial daughters, went on to say that Black people ...