In an era where AI decides which brands get surfaced, summarized or cited, the question isn't "How can I rank higher?" It is ...

Instead of optimizing just for search engines, the goal now is to shape your digital presence credibly and compellingly for ...

Google declined Ars' request to confirm whether talks were underway or if the company was open to separating its crawlers.

The browser is slated to launch in the coming weeks and aims to use artificial intelligence to fundamentally change how ...

Mobile drives traffic, but AI search favors desktop. New data reveals a growing divide and a huge opportunity for marketers ...

Adobe’s latest report finds 77% of Americans report using ChatGPT as a search engine, with nearly 1 in 4 preferring it over ...

Key Takeaways Google AI Mode offers seamless, multimodal search powered by Gemini AI models.Perplexity AI excels in ...

While ChatGPT’s meteoric rise in popularity has positioned it to rival to traditional search engines, analysts say the ...

In the war of AI browsers, both OpenAI and Perplexity are developing search engines with built-in AI agents to rival Google ...

Key Takeaways Google’s AI tracks patterns and context to serve accurate search results.Personalization is based on device, location, and past behavior.It ranks ...

Perplexity AI launched its Comet web browser after Google Chrome rejected the startup's offer to become a default search ...

AI Mode is Google's bid to counter answer engines such as Perplexity and OpenAI's ChatGPT, which have gained ground over the ...