Marketing: Explore the iconic battle between Coca-Cola and PepsiCo as they raced to be the first fizzy drink in space during ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

“This bill seeks to criminalize legitimate online social games and sweepstakes promotions — marketing tools used by mainstream American brands like McDonald’s, Pepsi, and PCH to engage millions of ...

As Harry Styles diversifies into the world of sex toys, The Drum’s new weekly columnist Mark Ritson debuts with a confession: ...

At their Toronto show, Neil Young and the Chrome Hearts performed "This Note's For You" for the first time in 28 years.

Plus: All-time favorite concession foods, and should all conferences switch to a nine-game conference schedule?

Discover the surprising stories behind 5 iconic American cars that became global sensations. From the Ford Model T to the ...

I’ve been doing a commercial with two of my clients ... What’s got an American Psycho 1980s Wall Street gold watch vibe? I tried to have fun breaking down the styles and categories and then finding ...

Katseye, Beyoncé, and the K-pop boys: the denim campaigns that make history (and the ones that don’t)Trending | Fashion ...

Contrary to popular belief, Apple Inc. was founded by THREE people. Not two. Most people assume Apple was co-founded by Steve Jobs and Steve Wozniak alone. But that’s not true! Apple had a third ...

When a Pepsi ad promised a fighter jet, and someone tried to claim it The case, Leonard v. Pepsico, Inc., decided in 1999 and affirmed on appeal in 2000, involved a marketing promotion named ...