If Apple follows suit, OpenAI or Anthropic could lock in another blue-chip customer, pushing both further ahead in the AI arms race. More importantly, Siri’s long-awaited glow-up might actually deliver this time.

For months, Apple has been working to get its AI-enhanced Siri back on track after delaying the overhauled assistant’s launch in March. Apple later appointed Vision Pro head Mike Rockwell as the leader of AI and Siri after CEO Tim Cook “lost confidence” in the team’s former chief, John Giannandrea.

Apple Inc. (NASDAQ: AAPL) is one of the 10 Buzzing AI Stocks on Wall Street Right Now. According to a recent Bloomberg News report, Apple is currently considering using artificial intelligence technology from Anthropic or OpenAI to power a new version of Siri, rather than relying on its in-house models.