Makeup tutorials and reviews are some of the most popular content on YouTube, as they help people learn about new products as well as how to apply them. YouTube is now kicking that experience up a ...

How many times have you sat down to watch your favorite beauty personalities on YouTube only to think to yourself, “When would I ever be able to wear this look?” Artistic takes on makeup trends can be ...

The YouTube star will act as host and mentor in a new beauty influencer competition series set to launch in spring 2020. James Charles is launching a competition series! The 20-year-old YouTube star ...

For 10 years, Michelle Phan taught millions of beauty lovers how to ace their makeup routine with YouTube tutorials that made her a star. Then she disappeared. Now, the makeup artist hints she might ...

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