Social media platform TikTok has revealed the trends that it believes are set to shape brand communication in 2025.According ...

While brands have traditionally relied on focus groups to launch products, a method that can be expensive and time-consuming, ...

Medical marketing leaders weigh in on the temporary respite for TikTok and what it means for pharma clients. After a ...

Colleagues jumping on TikTok trends might seem like fun and games, but for the electronics retailer, it’s critical to its ...

TikTok’s future in the U.S. remains uncertain, and both creators and brands are bracing for impact. According to CNBC, a ban ...

So if you weren’t sold on email marketing in 2025, hopefully this gave you a good example of how and why you should be. We ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Some Northeast Wisconsin small businesses worry if they can survive without the app and are fighting to try and save the app ...

When a video of Bridgette Vong and her ex-partner's final goodbye went viral, she leveraged the engagement to become a ...

In recent years, TikTok has surged to the forefront of social media, transforming from a niche video-sharing app into a ...

To equip marketers with deep insights into TikTok's community’s evolving wants and needs, the platform issued its annual trend forecast - What's Next 2025 Trend Report. It shows that in 2025, the TikT ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...