Tackle store shelves are overburdened with every style and shape of soft plastic bait imaginable. And although all undoubtedly catch largemouth bass to some extent, they also can do a great job at ...

Soft swimbaits have become a mainstay in every serious fisherman’s tackle box in recent years. They are less expensive than their hardbait alternatives, are a lot more versatile and, most of all, ...

Versatile lure that catches bass whether they're feeding or not Soft plastic bait presents a very subtle life-like action that even highly pressured fish can't resist Unique hook slot that provides ...

Tackle store shelves are overburdened with every style and shape of soft plastic bait imaginable. And although all undoubtedly catch largemouth bass to some extent, they also can do a great job at ...

My love for fishing began when I was just a toddler. My mother would drop me off at my grandfather's house, early in the morning, while she worked. My grandfather lived in Garden Lakes, Avondale, ...

Bass anglers wait all year for fall. As the water temperature drops and the days get shorter, bass put on the feedbag before ...

In-line spinners, spoons, and hardbaits get all the love in the trout game, and rightfully so. These lures have been punishing browns, rainbows, and brookies for many decades. As the old adage goes, ...

How to pick the perfect fishing soft baits to add to your tackle box ... ...

Bass anglers have thousands of bait choices at their disposal. Crankbaits, jigs and spinner-baits, not to mention the surface lures, but the soft plastic baits are perhaps the favorite. Soft plastic ...

Were you one of the lucky winners? Congratulations to our winners below! We'll be reaching out to you so we can get your gear ...

Anglers and environmentalists are increasingly concerned about soft plastic fishing lures. These baits are often lost while fishing and then lie in the water or silt, with the loss raising concerns ...