Known as "Shonduras," Shaun McBride is a pioneer of new online content. After making a career out of stunts like refrigerator-skiing -- drawing millions of eyeballs from the coveted under-35 ...

Add Yahoo as a preferred source to see more of our stories on Google. Here’s one way to parlay internet fame into cash: Get a gig with a traditional media company to help it figure out what works on ...

Shaun McBride is as nice and easygoing as they come, but don’t let his chill vibe and cool exterior fool you. He’s smart, ambitious, and is playing large in an already massive arena of emerging ...

We sat down with the trio for the extended weekend TalkingTech podcast to talk about the world of online video, from their perspective. For years, YouTube has been the only game in town--paying them ...

Whenever you hear about the life and times of a social media influencer, it's natural to wonder how the hell anyone ends up with that gig. Usually, you find out it's a combination of creative ...

On a sunny day last week, Shaun McBride (known on Snapchat as Shonduras) went to the supermarket. His hundreds of thousands of followers were alerted to the expedition through a Snapchat showing ...

Shaun McBride, a popular creator on Snapchat and other digital platforms who is better known by his online handle Shonduras, had a message for marketers Tuesday at the Elevate Conference: trust ...

Snapchat has given forward-thinking creators and marketers off-the-charts engagement. By embracing ads, that’s about to end. “Shonduras!” The shouter comes loping down the street. He’s tall, roughly ...

Here’s one way to parlay internet fame into cash: Get a gig with a traditional media company to help it figure out what works on social networks. Shaun McBride, a popular Snapchat creator better known ...