Elf on the Shelf’s ‘Scout Elf Squad’ Gifts Us Their First Music Video: Watch ‘The Elves Went Over the Mountain’

The brand-new song is part of the Sing & Play Nursery Rhymes album (out Nov. 21) from The Elf on the Shelf preschool YouTube ...

'The Elf on the Shelf' creators celebrate 'an incredible milestone' of 20 years

For its 20th anniversary, "The Elf on the Shelf" is offering a wide range of limited-edition products, including an ...
Mother and Baby on MSN

92 funny and easy Elf on the Shelf ideas

Make Christmas magical with easy Elf on the Shelf ideas! Discover simple, creative setups to delight your toddler and keep ...

Christmas tradition, Elf on the Shelf, celebrates it's 20 year anniversary

Elf on the Shelf, and the world of characters known as the Santaverse, is celebrating 20 years of magic.

Elf on the Shelf Ideas for Your Christmas Eve Grand Finale

Elf on the Shelf is a wildly popular Christmas phenomenon that not even the leaders of Christmas (AKA Santa and Mariah Carey) could have seen coming. Opinions about Elfie are pretty polarizing; you ...

The Elf on the Shelf Celebrates Its 20th Anniversary with a Stunning Limited-Edition Set Featuring Over 4,500 Swarovski Crystals

For 20 years, The Elf on the Shelf has been synonymous with the holiday season,” says Christa Pitts, Co-Founder and Co-CEO of The Lumistella Company. “We are thrilled to partner with Swarovski to ...