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The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

Pepsi, the cola brand that has been at "war" with its main market rival for decades and has since come to poke fun at its place in popular culture ("Is Pepsi OK?"), is giving its logo another makeover ...

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Pepsi set out on an absolutely massive $500 million rebranding campaign dubbed "Project Blue." And it was about more than its ...

For the first time in more than a decade, Pepsi updated its logo. The new look will roll out in North America in the fall and globally next year. The North American launch comes as the brand ...

In March, when Pepsi unveiled its logo and brand redesign, some focused on an interesting characteristic of the design: its familiarity. The logo returned the “Pepsi” word mark “back into the ...

The Santa Clarita Valley is a popular place for filming, given its Old West vibe. In fact, it contains a cafe where a famous ...

Beyoncé, Britney Spears and Pink during the making of the Pepsi music commercial "Gladiators" in Rome on Sept. 22, 2003. (John Gichigi/ Getty Images for Pepsi) With the 2025 Super Bowl in our sights, ...

The supermodel famously starred in an iconic spot for the soda brand in 1992 that inspired several spin-offs through the years Erin Clack is a Staff Editor for PEOPLE. She has been writing about ...

(CNN) — If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi,” ...