"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." The O.G. bond builder, Olaplex burst onto the hair scene in 2014 featuring a groundbreaking proprietary ...

If you click on links we provide, we may receive compensation. Including a viral lip mask, hair treatments, and teeth whitening products Bridget Degnan is an Editor for PEOPLE, focusing on home, ...

Even when my hair is in tip-top shape, I keep a few Olaplex products on hand for emergency hydration boosts — the brand’s restorative bonding treatments are just that good. Not only did the shampoo ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Today is the kickoff to the Walmart Beauty Event, ...

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Olaplex’s third quarter results reflected the early impact of its strategic shift toward coordinated marketing and product ...

Quick question: When was the last time you cared for your scalp? Like any other part of your body, it’s an area that deserves its own much-needed TLC, and yet, people so often overlook it.

NEW YORK--(BUSINESS WIRE)--Olaplex Holdings, Inc. (“OLAPLEX”), the innovative, science-enabled, and technology-driven haircare company, today announced the launch of the brand’s new patented OLAPLEX ...