As soccer season heats up, Lay’s is debuting a new campaign with arguably the sport’s biggest star. Longtime brand partner Lionel Messi stars in the “Oh Lay’s” campaign, which centers around the ...
USA TODAY Ad Meter on MSN
Lay's drops epic watch party for 2026 World Cup campaign — vote now in Ad Meter Brand Spotlight
Lay's World Cup commercial reveals a star-studded watch party in the making, with Steve Carell, David Beckham, Lionel Messi, and more joining the fun.
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