Michelob ULTRA, the Official Beer Sponsor of the FIFA World Cup 2026™, will debut the Michelob ULTRA Pitchside Club—a premium, 21+ fan destination at the iconic Santa Monica Pier—created in ...
SANTA MONICA - Snoop Dogg, Kevin Hart, DJ Pee .Wee and Disco Lines are slated to help launch a two-week soccer fan destination on the pier next month, bringing a beachside watch party to the Westside ...