It is the first time white has been chosen as the colour of the year, and it has raised more than a few eyebrows. According ...
It comes from Old English hwīt, itself derived from Proto-Germanic hwītaz and earlier Indo-European roots meaning “bright,” ...
And then there’s today’s announcement of the It hue for 2026: white.
Opinion
2dOpinion
White is the 2026 Pantone Color of the Year. They say the choice isn’t political | COMMENTARY
Pantone is not political, true. But its trend forecasters keep their manicured fingers on the pulse. And in this moment, I’m unable to ignore Ku Klux Klan robes are white, too.
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Pantone’s 2026 Color of the Year Is White — And People Are Not Impressed
Pantone’s 2026 Color of the Year, Cloud Dancer, is meant to symbolize 'calm and clarity,' but the internet isn’t buying it.
Pantone has announced its Colour of the Year for 2026, and for the first time, the honour goes not to an intense ...
Since 1999, Pantone has been selecting a color that will characterize the culture of the year ahead. “We wanted to highlight to our audience how what is taking place in our global culture is expressed ...
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