Boost ROAS with Google Performance Max campaigns. Discover smart bidding and optimization strategies for 2026. Get started ...

Google is automatically appending AI-generated conversion cards to the end of video ads — but will override any pre-set end screens.

VRC Non-Skip ads are now globally available in Google Ads, giving advertisers AI-optimized, non-skippable reach on YouTube ...

Google Ads has made the Campaign total budgets officially live as an open beta for any advertiser to sign up and use. Campaign total budgets are now available in Search, Performance Max and Shopping ...

Thursday morning, Google announced expanded beta access to new text-based controls for its AI Max for Search layer and Performance Max (PMax) campaigns in Google Ads. Marketers creating and planning ...

Advertisers have until March 31 to complete a mandatory EU political ads declaration — or risk falling foul of new European ...

New SMEC study analyzes AI Max in Google Ads Search campaigns, showing a 13% conversion value lift but higher CPA and unpredictable ROAS results.

Google Ads added to the Products section of your ads account the ability to see product eligibility directly in the Status column. This lets you see very quickly where each product is eligible across ...

Data-driven attribution and smart bidding are no longer optional when targeting a generation that loops between video, social proof, and search before converting. When the average customer age ...

Every week, business owners face the same question: should they choose Meta Ads or Google Ads? The truth is — both platforms ...