Ofodu now has 114,000 Instagram followers — when she started posting more regularly, in 2020, she had about 5,000. ... studies exactly what it takes to gain subscribers on the platform.

TikTok is where it is at for digital marketers who want to reach this audience. Here are several ways to grow your followers. Dance challenges, teenage crooners, pranks, and quick entertainment ...

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Here's how many followers you need to get paid on TikTok. You can make money by using the app's monetization features or working with brands and music marketers.