Basic Fun! is making the cutest collectibles with the Care Bears Caring Cuties, surprise toys featuring plush Care Bear bag ...

For pet parents of strong chewers, cute often comes at the expense of durability. You want something festive and funny, but you also want it to survive more than five minutes. A toy that delivers both ...

Squeaky spring fun for pups.

Basic Fun! expands its Littlest Pet Shop line by unveiling the World of LPS Collection and a collaboration with Like Nastya.

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Basic Fun!, a global designer and marketer of toys and consumer products, today announced a worldwide licensing agreement with leading games, IP and toy company Hasbro, Inc. (NASDAQ: HAS) through its ...