Live ops platform Balancy has just launched a new digital book called 'Best practices for in-game shops'. Written by Michael Khripin, the resource is said to offer a "proven" formula for effective ...
Move over Nintendo, as in-game microtransactions are now the hot-ticket items this holiday. According to a new study, almost half of U.S. kids will be asking parents for in-game currency like V-Bucks ...
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