The Fiat 500 is stylish, fun to drive, great on gas and hilariously easy to park. It's one of the best small cars currently on the market. So why is Fiat continually so bad at advertising it to U.S.

Fiat USA is asking itself a question this week. Is its new viral Youtube video for the Fiat 500 Abarth too racy to run as an ad on TV? Fiat USA is asking itself a question this week. Is its new viral ...

Fiat SpA-- the Italian automaker with majority ownership of Chrysler Group LLC -- wants U.S. customers to know the Fiat 500 is "Simply More." Fiat North America today officially launched a ...

Fiat wants you to buy its 500L…just steer clear of Godzilla on your way off the lot! Fiat has decided to show off its line-up in a very non-traditional manner—by being eaten by Godzilla! A new ...

An amorous but unlucky Italian in need of a "little blue pill," horsepower-loving centenarians and a trip around the globe were all part of Fiat Chrysler Automobiles' three Super Bowl ads Sunday night ...

The new Fiat 500L is heading to America and the Italian automaker’s newest commercial for its five-door model asks the question: “How different would America have been if the Italians invaded instead ...

Fiat is gearing up for the launch of a new Panda-themed SUV featuring a larger body and a fastback stance. A pair of ...

FCA US LLC took three of the top 15 television commercials spots - including the highest rated in the automotive category - in the 27th annual USA TODAY Ad Meter voting during Sunday's Super Bowl. The ...