Tonight in New York City, Zenith Watch Company celebrated the 50th anniversary of the famed El Primero chronograph caliber, and globally launched the El Primero Revival A384 watch. The new timepiece ...

The Zenith El Primero was launched just over 50 years ago, on January 10th, 1969. At the time, the company was still known as Zenith-Movado, and it had spent seven years developing the El Primero’s ...

Welcome to Watches You Should Know, a biweekly column highlighting important or little-known watches with interesting backstories and unexpected influence. This week: the Zenith El Primero. Imagine a ...

Watches don’t get much more vintage-inspired than the new Chronomaster Revival A385 chronograph from the storied Swiss watchmaker Zenith. A faithful throwback to the brand’s legendary 1969 El Primero, ...

Much like our cars, we like our watches to be elegant, unfussy, and clean. Many modern watches go in the opposite direction with cluttered dials, chaotic color palettes, or oversized cases. Zenith's ...

Like many recent Zenith launches, the new Chronomaster Sport has roots in the brand’s historic archives, blending influences from three vintage models into an au courant sport watch. But there’s more ...

I'll be frank that few people "in the watch world" quite understand why Zenith watches are producing timepieces branded with trademarks from the rock & roll band The Rolling Stones. No doubt, the good ...

Welcome to Dialed In, Esquire's weekly column bringing you horological happenings and the most essential news from the watch world since March 2020. The recreation of vintage-inspired watches from an ...

Porsche’s 911, the Leica M series, perhaps the Fender Stratocaster: history is poorly served with consumer durables that have evolved over multiple decades without ever shirking their DNA or being ...

Brands often speak of a “hero product”. For Zenith, it’s not a watch but a movement — in fact, the El Primero is so synonymous with the brand as to be all-consuming. Launched 50 years ago as the most ...