Creators are 1099 contractors responsible for their own taxes, savings, insurance, and planning. The freedom is huge, but so are the financial risks.

92.7% of gaming content creators operate independently without agency representation, with the large majority creating content alongside full-time employment or education. That's according to Yrs ...

Getting the best out of a content creator partnership for social search starts with a strong brief. Without clear, actionable guidelines, even the best creators can miss the mark, leading to off-tone ...