As brands expand across digital platforms, streaming ecosystems, and global marketplaces, traditional trademark enforcement ...

Urban Outfitters Inc. URBN is strategically positioned for continued growth through its multi-brand portfolio, effective inventory management and disciplined financial strategies. With strong ...

Swatch is under pressure to innovate and streamline its brand portfolio as it faces falling profits and investor skepticism, with calls for deeper governance reforms to enhance its market relevance.

An online portfolio goes beyond showcasing your work; it establishes your authority, promotes your brand and creates opportunities for exposure, monetization and business success. Building an ...

This article presents the concept of performance branding and discusses its importance in the B2B landscape. It traces the history of branding from a marketing tool to a strategic asset that promotes ...

Anta's diverse multibrand portfolio, spanning from mass-market to ultra-premium segments, equips the company to buffer against challenges, such as fashion missteps or economic downturns, which may ...

Marquee’s 19th Brand Signals a Bold Expansion into Lifestyle and Performance NEW YORK--(BUSINESS WIRE)--Marquee Brands, the premier global brand accelerator, today announced the acquisition of Stance, ...

The Procter & Gamble Company PG, alias P&G, continues to assert itsglobal marketleadership by leveraging its strong brand portfolio to drive organic sales growth. As a leading provider of everyday ...

PurposeBuilt Brands, the home care products company behind market leading brands such as Weiman, Goo Gone, Green Gobbler, and ...