The Noughties and early 2010s were a good time to be a behavioural scientist. At least, they were if you happened to be doing the right kind of behavioural science – the sexy kind. Pick an ...

In many areas, the delivery of the UN’s mandates is linked to changing human behaviour. Behavioural science refers to an evidence-based understanding of how people actually behave, make decisions and ...

The online beauty retailer utilises multiple behavioural science tricks to boost its appeal to the consumer and get them to ...

ALTRINCHAM, England, July 3, 2025 /PRNewswire/ -- A groundbreaking new study, published in PLOS One, has uncovered key behavioural factors influencing how medications are prescribed to people living ...

In a world where technology evolves by the minute, childhood is transforming even faster. As we step into 2026, parents face a landscape shaped by AI, behavioural science, and digital ...

The content featured in this article is brand produced. “Some behavioural science research suggests that goldfish have an attention span of seven seconds, and North Americans have an attention span of ...

After chairing the MRS Behavioural Science Summit, Nicki Morley argues that the future of behavioural science lies in democratising it. Behavioural science has travelled a long way in a short time.

We cover Behavioural Science from a broad range of areas, such as behavioural and experimental economics, psychology, judgement and decision-making, marketing and consumer behaviour, wellbeing, and ...

This course is available on the BSc in Psychological and Behavioural Science. This course is not available as an outside option to students on other programmes. This course is not available to General ...