Calling something the “tree of life” may conjure up a lush arboreal species with mouth-watering fruit. Yet on the African continent, this moniker is reserved for the baobab tree. Upon first glance, ...

Posts and reels abound touting this gnarly looking fruit and its chalky, yet pleasant tasting powder. Baobab is promoted to ...

Baobab fruit is the next super-food to be excited about, and Luc and Barbara Maes are the charming husband-and-wife duo behind Kaibae, the ecologically conscious, community-driven business that’s ...

The baobab tree is known as the “tree of life,” and its fruit is feeding a growing global market for natural food and beauty products. Since childhood, Loveness Bhitoni has collected fruit from the ...

From before dawn, 54-year-old grandmother Annah Muvhali weaves between baobab trees that loom over her rural South African home, collecting fruit that enthusiasts worldwide hail as a "superfood".

This story was originally reported by Edward McAllister, Editing by Anna Willard for the Thomson Reuters Foundation. Until recently baobabs were only tapped for local use but in a major business shift ...

Baobab trees grow in arid and semi-arid parts of Africa, and have deep cultural and ecological significance. Some of these trees are thousands of years old. Global demand for baobab products has ...

CROOKS CORNER, South Africa – Africa's ancient baobab, with its distinctive swollen trunk and known as the "tree of life," is under a new and mysterious threat, with some of the largest and oldest ...

The clean label trend among consumers is encouraging brands to formulate using natural flavours, and even 'no added flavours', creating space for botanical ingredients. “Flavour remains an important ...

Baobab players have welcomed newly published research that supports claims the African 'superfruit' is an exceptional source of prebiotic dietary fibre. The research, conducted by Ghent University in ...

Mangoule, SENEGAL, (Reuters) - Taerou Dieuhiou has been shinning barefoot up baobab trees in Senegal's southern Casamance region to collect the oblong fruit since he was 15. Business has never been ...