Amazon is piloting a new service, named Buy for Me, within its shopping application, to let customers shop products from other brand sites that are not listed on its platform. The feature is ...

Amazon's Buy for Me AI agent lets you purchase items from other websites without ever leaving Amazon - here's how it works.

Buy for Me, available to select US customers in the Amazon Shopping app on Android and iOS devices, leverages agentic AI to make purchases on users' behalf.

Amazon's new "Buy For Me" feature represents a stunning departure from the company's decades-long strategy of keeping customers within its walled garden.

Some Amazon Shopping app users are being redirected to other sellers’ websites Some external sellers will still work with ‘Buy with Prime’ More US customers could get the feature soon ...

Amazon feeds its large language models vast quantities of retail data. It says its AI agents might someday be smart enough to buy you stuff without you even having to ask.

Amazon is using generative AI in its Starfish project to automatically improve product listings by gathering data from across the web, benefiting both shoppers and third-party sellers.

Now, the online retail giant has quietly and abruptly dropped all of its Google Shopping ads. Amazon has not publicly ...