InMobi acquires MobileAction to enhance its advertising capabilities within Apple's ecosystem, leveraging AI for improved app ...
In my recent travels, I had the opportunity to visit a vineyard and sit with its winemaker. This experience, which highlighted the potential when collaborative forces come together, mirrored the ...
Building on MediaRadar's Competitive and Commercial Intelligence solutions, the new Market Intelligence offering delivers a strategic market view for modern media organizations. NEW YORK, Apr. 8, 2026 ...
Mediaocean, a partner for omnichannel advertising, has released the findings from its 2025 H1 Advertising Outlook Report, which reveals how marketers are navigating rapid technological advancements ...
NextRoll, the marketing technology company behind AdRoll’s AI-powered multi-channel advertising platform, today announced the appointment of Jay Webster as Chief Technology Officer. In this role, ...
Despite Google’s recent decision to continue support for third-party cookies on Chrome, the ongoing degradation of legacy identifiers and data signals within the digital marketing ecosystem continues ...
Paula Chiocchi is CEO of Outward Media, Inc., a provider of 145MM B2BC contacts, with email and digital IDs, that drive business growth. Programmatic advertising is in the spotlight today, and rightly ...
New research outlines how rising acquisition costs, creator ecosystems, and retention strategies are reshaping digital ...
The Trade Desk is angling for a stronger foothold in the connected TV landscape with the unveiling of Ventura Ecosystem, an industry collaboration meant to foster a more transparent marketplace for ...
Stahlberg and Maila open with the premise that their book (a collection of essays about changing marketing ecosystems) should provide ‘actionable insight’. However, the book is broken down into three ...
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